L’Île Maurice – ne pompe pas que de l’eau…

Mais oui, ils pompent aussi des idées… Voyez un peu la nouvelle campagne d’affichage de l’ancienne « île de France » :

Déjà-vu ? Retournons en 2008 et parlons Gisele /Tongs …
(rien à voir avec un Camel/Toe)

En même temps, cette campagne d’Olang avec le top brésilien Gisele Bündchen, avait déjà inspiré le studio allemand Velvet pour Mattoni et son eau de source « avec ou sans bulles ». Quand le client commande de l’eau, arrive alors l’ersatz de Gisèle tout en fluide 3D  :

Oh tiens et toujours la même année Holly Willoughby a fait la couverture du TheSun pour nous encourager à préserver la planète en économisant l’eau. Cette fois la référence au visuels original est assumée, c’est limite la même pub, mais avec une fille moins jolie :

Holly Willoughby pour TheSun

Pirates !

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